UMC Cartridge Board

Rare and complete Union Metallic Cartridge Co. cartridge display board showing scene with stags in center and full array of approximately 250 UMC cartridges. Cartridge boards such as this were a great advertisement provided to sporting goods stores by cartridge manufacturers to hang in their shops, giving consumers a physical representation of the wide range of cartridges they provided. One of these boards is clearly shown hanging in the well-known photograph of the interior of J.P. Lower & Sons' shop in Denver, and other examples would have hung in other gunshops around the country as promotional items distributed by the Union Metallic Cartridge Co. in the late 19th century. These cartridge display boards, especially excellent examples like this, naturally make eye-catching display pieces in gun rooms, gun shops, homes, and businesses. Being one of the largest American cartridge manufacturers, Union Metallic Cartridge Co. would have wanted boards such as this hanging in as many retail locations as possible to compete with the likes of Winchester. This impressive board includes cartridges ranging from the tiny BB cap up to the massive 1 inch Gatling. Centered around a central diamond shaped image depicting a herd of deer and the "U.M.C." logo, a number of primers, caps, wads, and cut away brass shotgun shells join the myriad of rifle and revolver rounds.